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McGraw-Hill, publisher of BusinessWeek magazine, lands former CNN business news athlete Bill Tucker as host and managing editor of its new syndicated Sunday morning half-hour television show, “BusinessWeek.”
By
Kathryn S. Wenner
Kathryn S. Wenner, a former AJR associate editor, is a copy editor at the Washington Post.
McGraw-Hill, publisher of BusinessWeek magazine, lands former CNN business news athlete Bill Tucker as host and managing editor of its new syndicated Sunday morning half-hour television show, "BusinessWeek." Debuting October 7, the show is actually a relaunch of "Money Talks," a two-year-old syndicated Sunday morning program. Its cohost, Jill Bennett, stays on in that role with "BusinessWeek." Before being tossed out in a mass layoff in January after 18 years with the network, Tucker, 47, was vice president of production and operations for CNN Financial News. "He's a real coup for us," says Keith Fox, BusinessWeek senior vice president for marketing and business development, noting Tucker's experience on both sides of the camera. Despite the market's slide, Fox says, "consumers still have an almost insatiable appetite for business news." With a mixture of live guests and packages, the show, says Tucker, will differ from the magazine by being "much more accessible [and] consumer-oriented." And despite the weak advertising environment, Tucker notes that "BusinessWeek" is building on an existing show with an established audience. ###
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